Wiener Squad Media Collection featuring Charlie, Koa, and Hoku

Wiener Squad Media Collection featuring Charlie, Koa, and Hoku

Explore the exclusive Wiener Squad Media Collection showcasing the adorable dachshunds Charlie, Koa, and Hoku on a variety of merchandise.

The Impact of Political Affiliation on Consumer Buying Habits

The Impact of Political Affiliation on Consumer Buying Habits

The influence of political affiliation on consumer buying habits are becoming increasingly apparent as of late, as more individuals lean towards brands and products that align with their own political beliefs.

This divide in consumer buying habits started during the pandemic of 2020 and is ramping up steam as of late with the push for made in the USA products and refusing to shop at large corporations like Walmart, Target, and now even Publix who have lost their way apparently. It has recently been documented that Democrats are more likely to shop at places like Starbucks and Target and less likely to shop at Walmart, whereas Republicans are more likely to shop at Chick-fil-A, Cracker Barrel, and your local farm for fresh farm raised beef and dairy. There is a growing segment of the United States population that will now only buy things that are made in the USA and are willing to pay more for it. 72 percent of respondents to a Retail Brew/Harris Poll survey has said they do seek out American made products often despite inflation fears (Newman, 2022) . This article explores how political views shape consumer buying habits and the impact it has on the market.

Creating a Memorable Brand Mascot: The Wiener Squad Media Story

Creating a Memorable Brand Mascot: The Wiener Squad Media Story

Unleash the power of a memorable brand mascot with Wiener Squad Media’s story of creating Charlie the wiener dog as our iconic symbol.

The Impact of Google’s AI-Infused Search on Businesses and News Publishers

The Impact of Google’s AI-Infused Search on Businesses and News Publishers

Google’s new AI-infused search update is causing concern among businesses and news publishers due to potential changes in search result rankings and user behavior. This article explores the implications of Google’s AI technology on these industries.

Customer Values: A Key Factor in Successful Target Market Definition

Customer Values: A Key Factor in Successful Target Market Definition

Crafting your message around customer values is essential for successful target market definition.

Scaling Up Without Investor Capital: A Guide for Small Businesses

Scaling Up Without Investor Capital: A Guide for Small Businesses

Discover effective strategies for scaling your small business without relying on investor capital or loans.

Harnessing Social Media to Reach Early-Stage Visitors

Harnessing Social Media to Reach Early-Stage Visitors

Discover effective social media strategies when utilizing social media in reaching and engaging early-stage website visitors.

Cutting Costs: The Financial Benefits of Operating Without an Office

Cutting Costs: The Financial Benefits of Operating Without an Office

Discover the cost-saving advantages of running your business without a physical office space.

Brand Awareness: How to Use Website Visuals to Grow Your Brand

Brand Awareness: How to Use Website Visuals to Grow Your Brand

When it comes to brand awareness, discover the power of website visuals in boosting your brand growth and attracting more customers.

Stopping advertising to save money is like stopping your watch to save time.

Stopping advertising to save money is like stopping your watch to save time.

In this article, we will explore the importance of advertising in business growth and why cutting back on advertising to save money may not be the best strategy.